
What is the EDDM® Program?
If you are considering using the EDDM® program for your small business you are in good hands. We will explain the mechanics behind a helpful and comprehensive new form of mail marketing: EDDM®, or Every Door Direct Mail. Below, you’ll learn why this method is becoming the preferred option of marketing for small businesses and why you can trust 404 with your next EDDM® campaign.
For local businesses, being noticed and frequented by local people has always been the number-one priority. As such, effective direct mail marketing activity that reaches the doors and mailboxes of target consumers who live within range of your store is the key to unlocking more business for your company to enjoy
How Does it Work?
If EDDM seems a little bit like magic, that’s because it’s a relatively new service, one that’s been designed with the needs of small, local businesses in mind. Design and printing companies like 404 are now able to partner up with the United States Postal Service, which offers EDDM, in order to distribute your marketing materials to the doors that are important to you. All you have to do is choose the USPS mailing routes that you’re interested in reaching, and 404 will help you deliver the rest.
